IKEA: Land of Dreams

This post is dedicated to IKEA, the reason why I have a chair to sit on and a light source as I type this.

Below are some funny details in this commercial.

1. When the kitchen dissolves for the second time, the brown fizzy liquid coming from the floor looks like Coca-Cola– if Coca-Cola were coming from a flooded toilet. Let’s use images with positive connotations that can’t be misinterpreted, people.

2. The old guy slaps his wife’s butt at the end. Yes, we get it, Baby Boomers can be hip and trendy, but I still barfed a little.

3. At the end, the wife shakes a sharp knife at her husband– just another act of marital bliss.

MarketingWes KaoAds, Marketing