Sweet nature

I found these in the same InStyle magazine from my last post. Both food ads have non-natural products that were inserted into the landscape with a tongue-in-cheek caption. Clever.

I firmly believe in the magic of listing items in threes, but I couldn’t find an ad I saw a couple months ago which zoomed into a piece of steak so it looked like a mountain. If anyone knows what I’m talking about, please let me know.

In the meantime, I’ve included an ad for Dove chocolate which uses the same “JOY” format as McDonald’s coupon mailer. Not so clever, but damn, those things are delicious.

MarketingWes KaoAds, Marketing