Sex sells, but is there a point where it’s too much? I think certain media are more suitable for raunchy campaigns, namely billboards, print, and TV. Check out 50 Naughty Ads That Cross The Line for a ton of examples. That being said, I wouldn’t use this Armani Exchange bag in public to avoid drawing unwanted attention. Brands should provide bags that customers will want to re-use because it’s free advertising. So Armani Exchange, please feature close-mouthed kissers next time, okay?